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With over 64 years of combined corporate experience, the VOLUME UP Sports & Entertainment cadre has a significant breadth of event promotion, marketing, sponsorship and brand management experience, from both the agency and the client side. With our extensive experience, we are well equipped to provide the means for developing and managing successful results driven integrated programs and events.


VOLUME UP Sports & Entertainment has produced numerous events, including NCAA Division I football and basketball games, celebrity golf tournaments, action sports, VIP receptions and awards banquets, and X Games Mega Ramp competitions, and made for television music concerts.

VOLUME UP Sports & Entertainment is perhaps most recognized for being the creator of the International Soccer Challenge, the first professional Mexican soccer match in the State of Georgia (Club America vs. Atlante). The event was televised Nationally and Internationally; and the event has now grown to include international friendlies and WORLD CUP qualifier matches.

VOLUME UP Sports & Entertainment has the requisite experience, professionalism and business savvy; as well as key celebrity contacts to be the ‘tour de force’ that any dynamic event mandates.

Our success in incorporating the genres of both sports and entertainment illustrates why VOLUME UP is unequivocally premier in its sports and entertainment productions.

Television & Live Music

VOLUME UP Sports & Entertainment will endeavor to create and/or promote the HOTTEST comedy and music concerts in the Nation, presenting THE acts and events people want to see and are willing to spend their hard-earned dollars on. In some instances, these may be “made for television” events.

The TEAM has the requisite contacts and the wherewithal to deliver and create experiences for our clients and consumers alike at “top-end” venues all across the Nation.

The Team

Rod Thompson

Project Music Production

Michael Watkins

Sponsorship Management

Our Properties

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